月薪36000~42000元 台北市松山區 1年工作經驗 2天前更新
工作期間:此為育嬰留停職代,至9月底
工作內容:
Campaign Planning & Execution
-Plan and execute integrated O+O marketing campaigns
-Design promotional mechanics, campaign frameworks, and communication plans
execution
-Collaborate with Digital, Social, CRM, and PR teams to deliver integrated marketing communications
Local Store Marketing & Brand Refresh
·Lead local store marketing initiatives and support the execution of brand-refresh projects
·Work with store construction, operations, and trading teams to enhance in-store activation and customer shopping experience
·Identify key shopping pain points and propose actionable improvements based on customer insights
Partnership & Business Development
·Plan and execute bank/payment partner promotions and communication activities
·Identify opportunities for cross-brand collaboration and new partnership initiatives
·Monitor partnership performance and propose optimization actions
·Work closely with internal and external stakeholders to ensure timely execution of partnership initiatives
工作經驗及要求
·2+ years of experience in marketing, campaign planning, or trade marketing
·Experience in retail, FMCG, or health & beauty industry preferred
·Strong experience in promotion planning and retail campaign execution
·Proven ability to manage cross-functional collaboration and multiple stakeholders
·Strong project management and communication skills
·Good command of English
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