面議(經常性薪資達4萬元或以上) 台北市中山區 2年工作經驗 2天前更新
1. SEO 策略規劃及架構、內容、技術面等優化;
2. 提升相關入口網站流量、優化目標關鍵字排名;
3. 數位平台(網站/APP)行為追蹤及分析;
4. 數位行銷分析建議及媒體追蹤、檢視、分析;
5. 透過數據驅動數位客群金融產品經營、行銷策略規劃並協同行銷人員執行;
6. 客群經營績效目標、行動方案等策略擬定;
7. 分析數位金融發展趨勢並結合金融場景,提出優化客戶體驗規劃。
Plan and optimize SEO strategies across site architecture, content, and technical aspects to increase traffic to key entry websites and improve target keyword rankings. Track and analyze user behavior across digital platforms (websites and mobile apps), provide digital marketing analytics insights, and conduct media performance tracking, review, and analysis. Leverage data‑driven insights to manage digital customer segments, plan and execute financial product marketing strategies in collaboration with marketing teams, define customer performance targets and action plans, and analyze digital finance trends to integrate financial use cases that enhance overall customer experience.
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