面議(經常性薪資達4萬元或以上) 台北市信義區 3年工作經驗 今天剛更新
Product & Portfolio Management
• Own product lifecycle management across key categories, with strong focus on Complexion / Face
• Develop annual product and launch calendar aligned with brand and business priorities
• Manage new product launches, discontinuations, assortment and SKU productivity
• Monitor category performance and identify growth opportunities
New Product Launch & GTM
• Lead end-to-end Go-To-Market planning for new launches
• Develop launch strategy including positioning, target audience, pricing, forecast and channel strategy
• Coordinate launch timelines and ensure cross-functional readiness
• Translate global strategy into strong and relevant Taiwan market activation
Business & Forecast Management
• Build sales forecasts and launch assumptions based on market potential and business targets
• Track sell-in / sell-out performance and provide post-launch analysis
• Monitor inventory, forecast accuracy and product productivity
• Identify risks and opportunities and recommend action plans
Consumer & Competitive Insights
• Monitor beauty, makeup and complexion trends
• Conduct competitor benchmarking on products, claims, pricing and launches
• Translate consumer insights into product opportunities and communication angles
Cross-functional Collaboration
Partner closely with:
• Consumer Marketing / Social / PR
• Commercial & Retail teams
• Online / E-commerce
• Education & Artistry
• Demand Planning / Supply Chain
• Regional & Global Brand teams
Ensure one aligned launch plan from product strategy to consumer and retail execution.
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